Many of you have heard the name Maslow and may have a vague recollection of his Hierarchy of Needs theory and model. It is a concept put forth by a psychologist named Abraham Maslow. He introduced his concept of a hierarchy of needs in his 1943 paper “A Theory of Human Motivation” and detailed his idea in his subsequent 1954 book Motivation and Personality. His theory states that we have a set of needs that drive our behavior as humans. As the needs at each level are met or achieved, we become driven by the next set of needs in the hierarchy. Those needs at the bottom of the hierarchy are fundamental to survival and then evolve to become more social and psychological in nature as they progress through the model (Maslow, 1943). Let’s go over the different needs in the hierarchy depicted below.
Figure 1. Maslow’s Hierarchy of Needsread more